Anil starts his own Restaurant – Northern Route.

Celebrity Chef Paul Prudhomme once quoted “I’d like to have the first restaurant that can deliver incredible quality food to your table at your house at any time-right where you live.”
Northern Route, a quaint little restaurant tucked away in the busy by lanes of St.Marks road, Bangalore (14, St. Marks Road 8, St. Marks Plaza, Bangalore, Karnataka 560001, phone: 080 65681119)  started its operations on a similar belief and that is to serve the delectable cuisines of the North at affordable prices without comprising on the authentic taste or quality what so ever! A much needed relief for our worn taste buds which have so gotten used to the tested and failed tasteless solutions available in every corner of our city.

Started by an ex CFO of an IT company, Anil ventures out into his golden years with a vision to deliver the best of the North Indian cuisine at unbelievable prices to the food craving souls of the south. Here’s an excerpt from the candid interview over a sumptuous Chola Bhatura meal.

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Tell us a bit about your life and career before you thought of starting your restaurant.

I am a chartered accountant by profession; my family being from the armed forces.

I was also the CFO of an IT company, juggled different realms of the corporate world in my tenure so wanted a break from clearing the mess in organizations and shouldering others responsibilities hence decided to start something of my own.

What factors helped you in deciding to start your own restaurant?

I always wanted to be an entrepreneur and was determined to do something for the corporate

where they could get good value for money and food so decided to bring in authentic North Indian food in the South Indian market.

What steps did you take in realising your dreams?

It took me 6 months to find a suitable location but my persistence and determination finally paid off.

How did the course at iReboot help you?

It gave me an insight to restaurant business; the mentor’s experience helped me tremendously as we got to experience the workings of 5 star backend kitchens as part of the workshop.

What were the hiccups you faced along the way?

Finalizing the location, getting the right architect, language barriers and lethargic attitude of the labourers took me 3 months to set up the restaurant.

How did the name Northern route come about?

It is cuisine related pointing towards the North. On a similar note i want my revenues always go upwards i.e. point to the North!

What has been the audience response so far to the restaurant?

It has been great as I have repeat customers who have become friends now.

What is the one special cuisine /thing that people can look forward to at your restaurant?

Chola Bhatura, Rajma Chawal (they were absolutely delicious just to remind you!)

What are the future plans for the restaurant? Any special events to look out for?

To start another one without comprising on quality and quantity.

Any advice you’d like to give for future restaurateurs?

Be sure about your interior designs, designers and the restaurant location.

Describe in one word or sentence what this restaurant means to you – My bread and butter!

Anil and iReboot – Anil did a session with iReboot on “Discover yourself” where in we delve into the innate preferences of a person to identify his/her strengths, weaknesses and personality types. Just after that, he did the course “Start your own restaurant”.

If you would like to be the next restaurant owner in town, make sure you join us for iReboot’s next “Start your own Restaurant” Workshop. For details, call 9663857828.

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Waiting for retirement to do what you love to do ?

Recently an ICICI Prudential advertisement on the television caught my eye. The ad showcases RETIREMENT as the WORLD’s BEST JOB. Well, they may be doing the right thing as far as selling their product is concerned, but what caught my eye was not that they made a good ad, instead I was wondering whether we should follow that principle in life ?

Let’s have a look at the ad first (just a 58 second clip) and then discuss.

The ad showcases a person dreaming about ‘doing what he loves and getting paid for it’, but, POST RETIREMENT. If you see the other way round, it means that the person does not love what he does presently. He dreams of a hundred things that he plans to do after retiring from his current job. Is that what you also plan to do ? Some 2-3 years back there was an AVIVA ad, featuring Sachin Tendulkar, and it correctly mentioned “Why wait till 60 candles on the birthday cake to do what you love/want to do!” Why is it that we are afraid to do what we want to do, currently ? You may think that I am being over optimistic in saying that if you really love to do something, you will definitely find time for doing that and that too without incurring monetary losses, but it’s not like that. In fact at the end of the day, you may be earning your entire living out of it. I personally know a few people who did exactly that! A technologist turning a pro-photographer is just one of them to be named. We even had one such person interviewed at the iReboot blog itself.

Worlds_Best_Job

There is one more way and that is that you may not have to quit what you are currently doing and still do what you love. But frankly speaking, not many of us can do that, at least difficult to do for a long period. We may pursue for a short period and then we think and believe that “I will do this and that when I move out of job”, and then wait till we grow old enough to get surrounded by complacency and diseases. What happens next is something which I don’t need to say. All of us have seen our grandparents or parents, how they think when they reach that phase of life. They want to relax, free from all responsibilities and honestly they should be doing that having worked for so many years. After all everyone wants to ease out. And then later on all they have is stories to share with their grandchildren, “I would have done this, would have done that ….. with lots of “If’s and But’s ” !”. I feel that I’d rather tell my grandchildren, “I did this and I did that … ” without any IF’s and BUT’s and in the process also inspire them to follow their dreams and do what they love to do.

I am not sure but their will definitely be some of you who do not agree with me and the comments section is especially for those people, apart from those who agree. Do let me know what your thoughts are, would love to have an exchange of thoughts.

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If You Have a Way With Words, Write Your Own Future As a Copywriter

iReboot announces ‘copywriting workshop’ on 3rd & 4th October, 09

Yes. There is an acute shortage of good writers in advertising today. (well, there always has been). People who can help sell products and services with a good turn of the phrase.

Or even change the habits of an entire country, creating new markets and cutting across boundaries.

Check wikipedia if you need clarity on who a copywriter is.

iReboot brings you the unique opportunity to become a ‘copywriter’

You could be just out of graduation, or even still in college. Or maybe you are stuck in a job you don’t fancy and want to extend your faculties to something more creative and satisfying. No matter where you’re, this workshop will help you discover that copywriter in you and show you the right way forward.

From honing basic writing skills to ideation techniques to presentation methods that will get you ahead in the advertising field. It will also show you how to create your own portfolio, how to meet creative directors for a job opening and how to negotiate

Workshop Facilitator: Rajeev Nair, Group Creative Director, Tequila India

Rajeev is logging his 16th year in the big bad world of advertising. Having worked in agencies like Leo Burnett, McCann Erickson, brand-comm and Quadrant Communications, he also successfully ran his own shop for about 5 years. He now heads Tequila (a marketing communications agency) across India on the creative front, overseeing 3 branches. Rajeev is also one of the first Indians to win the prestigious Cannes Lion.

Create great captions like these and apply them as well

What happens in the worst case?

– You go back to doing what you are currently doing with renewed vigour, passion and ideas.

– You have fun and meet smart people.

– You learn a new skill which you could use during the next recession.

Learn how copywriters do more than just write ads.

Apart from just writing down those clever ‘slogans’ or very readable brochures, copywriters are the essential backbone of the ‘ideation’ behind advertising campaigns, marketing strategies and sales promotions. They have to be intelligent, have all round knowledge and capable of thinking to a deadline.

This workshop will take you behind the scenes of this exciting profession,its highs, lows, rewards and brickbats. It will show you how you can end up directing ‘screen legends’ for the next commercial, or presenting Coca-Cola’s next seasonal campaign.

Dates: Oct 3 – 4, ’09
Venue: iReboot, Indiranagar
To register, call 9663857828 or
fill this form

www.ireboot.in

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Reasons why I hate my job !

Last time we talked about a few cases of people who chose an altogether different career or made their own paths though remaining in the same industry. Some turned entrepreneurs while others turned back towards school, in search of more knowledge and hence finding out what they actually love in life. But can all of us do the same ? I guess not. It’s difficult to opt of a standard job and start your firm, and not everyone choses that way. More importantly not everyone likes or can afford to put, career or better said, the “source of income” at risk! Neither can everyone go back to college and pursue a course which doesn’t coordinate with their previous education (even though that education solves no purpose, yet we are afraid to change our line of education, social pressures primary reason).

So what do we do in that scenario. Put our heads down and just believe that this is what I will be doing the rest of my life even though I hate it ! Not a good option either, then what else can we do ?

Let’s discuss a bit on this question. Have you ever tried to find out why do I hate my job ? Surveys state that more than 90% of the people leave their jobs because of their bosses/managers! That’s a high number I guess but the bottom line is that that’s a fact. Do we really hate the job profile or we hate our company? Our we fed up of the restrictions imposed ? Are we irritated by our managers behaviour ? Is it that we are working very hard but my team does not appreciate me and as a result I get annoyed ? Is the dirty office politics that’s what is causing me trouble ? Has my repetitive work made me think I hate it ? Maybe my job profile is very good, a dream profile, but the environment has made it impossible for me to work, hence I may be feeling that this is not the correct job altogether ? There may be numerous reasons why we hate our jobs but do we workout to find out the problem itself ? let alone the solution ! No, is the answer to that.

The moment we stop enjoying our jobs or office timings, we start thinking or rather saying, “I hate my job” or “this profile is not for me“. But did we sit down and think what is making me say that? A person very good in programming is given the similar job to be done over and over again. How long will he enjoy that, but that doesn’t mean that he hates coding. It’s just getting repetitive has made him feel so. He loves his work after all.

Similarly there me hundreds of reasons for you to not like your job, the verdict is relax, sit down and try to figure out, who knows maybe you seriously are in the wrong industry and need to shift focus before it’s too late. What we’d suggest is rather share your problems with us, in the comments section below, and let’s try to find out what the real problem is. If you are not comfortable, you may avoid writing your real name.

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“Love my Job” Interview : Sidhanta Patnaik

Today, I spoke to Sidhanta Patnaik, who was the man behind all Nike events in India since quite some time apart from a few corporate events. In this interview, Sidhanta gives insights about his job, career, difficulties faced and how he dealt with them in order to do what he loves to do. I fired in 10 straight questions at Sidhanta and here are his answers :

I love my job

1. Are you happy with your current job?

Job! That’s a new word. Till date I have never got into a scene where I have had to do a job. Every day I have just done what I love to do and because I have followed my heart, I can remember most of my days that I have spent at my work place.

2. What is the best part about your job and what do you love most?

I like everything about my profession. In my 21 months of stay at my present work place, I have boarded a flight 55 times and have visited 13 new cities across the country hence building an India wide network. Every day is a new day. You never know what is next!

3. What is your dream for life?

Dreams are meant to be pursued. Let’s all continue pursuing them and not talk about it.

4. I have read somewhere that you wanted to be a cricketer, since that was not fulfilled did you choose this field specifically to remain close to cricket?

Cricket is my passion and I grew up in a surrounding where Cricket was the only thing that was discussed or did. In my locality we had 10 playgrounds and it was only Cricket that was played there. I organised my first Cricket match when I was in Class 3. It was a section match and I still remember the score of that match. I opened the innings and remained unbeaten on 6(Laugh). Since then there has been no looking back and I kept on deriving happiness by organising tournaments. I always asked myself how I can make Cricket my career and today I have found an answer though there is still a long way to go. It’s just the beginning and there are lots of tasks to be done before I actually reach there.

5. Event management does not seem familiar to many people, especially with the people of our parent’s age, what did your parents say when you said you want to pursue a career/course in event management?

I was sitting at my aunt’s place in Bangalore in 2002 when the moment of Eureka happened to me. That was my first year outside home and I was watching TV and a television commercial on an event captured my imagination. I could relate that advertisement to my skills and that day it was decided. When I called my dad and said about my choice of career, he asked me to come back to Bhubaneswar and start a tent house instead of wasting time and resources in Bangalore. But today when he sees me in my profession, he can’t stop from smiling and feeling happy. 2002 to 2009 has been a great transition phase for event management as an industry. Today we are an integral part of the experience business that everyone is talking about.

6. How did you convince him when he made fun of your thought about the career you chose?

There was no need to convince him. He always had belief in my intentions and capabilities and if your parents see that confidence in you, they have to just be the facilitators and roads will keep opening automatically.

7. Did you get the desired profile straightaway when you joined Wizcraft?

It is a very wrong way to judge a task by it’s profile. It is my personal opinion. What matters is intent. If your intent is right, roads open up and from one task you move to another and slowly you get to do what you want to do. This way the journey becomes much more satisfying as you value what you get. My journey in Wizcraft has been pretty much like this.

8. How did you craft your way to that position and how long did that take?

I can just say that I was there at the right place at the right time. However to be there one needs to work hard and hard and hard!!! There is no two way about it.

9. What are your long term goals? And what would be your next step to approach those?

Hmmmmm!!! Long terms goals!!! Tough one to answer. There are so many things that I want to do. But at the same time I know I am just one individual. For me to achieve what I want to achieve, it is very important that I get the right team wherever I go. Goals keep changing. The more you dedicate yourself to a task, the bigger your goal becomes. We started our schooling career keeping a goal of passing class 10th and then 12th and then degree and then masters. Today those things look so small. So it is a step by step process and at every step you need to keep reviewing your stance. Sachin Tendulkar never aimed at scoring more than 80 centuries in international cricket but he is right there at the top now. We all saw his career grow year by year, step by step.

10. What is your advice to the people who know they are in not in the best jobs but are carrying it for money? How do you suggest they come out of it and make a better career and life for themselves?

If you look at this question, I am actually a no one to give any advice to anyone. I have just started my career. As for me I can say when it comes to money or dreams, it is an individual choice that one needs to make. Everyone can’t be lucky. The world runs on the lines of commitment management and to meet those commitments money becomes so important. But again if you don’t enjoy your life how will you give your best to all the commitments that surround you? It actually takes some time (days, months, years) to recognize what you truly love to do. That moment may come anytime. The faster it comes the better it is. But for that moment to come, you need to keep thinking about it. The more you think the more you become clear inside your head and slowly and steadily the right kind of displacements start happening around you and finally one day you realize that time has come to move on to the next step in life.

Sidhanta was an event-manager at Wizcraft International and recently quit to pursue a master’s course in Sports Management from UK. To know more about him read this.

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Why do I hate my job ?

Recently I was a friends’ gathering and was shell shocked to hear what people were talking about. No, they were not talking about recession, they were not about their personal lives either. Yes, they were talking about how UNHAPPY they were at their present jobs. In a group of 7 not even 1 said good about their job profile. You might be thinking what’s new in this, everyone cribs about their bosses, about how unfair the company policies were and things like that. But the fact is and I was really surprised, so might be you, that they were not complaining about their bosses or the company policies for that matter. What they complained was that they have made a wrong career choice or said that “this is not what I want to do my entire life“. And what’s worse is that it had been only two years since they had been in those jobs.

Does everyone hate his/her job ?

I decided to confront them with a few questions. If not this, then what that is you want to do? And the common answer I got was the general problem “I don’t know what but not this definitely”. So I said, Ok then, why not leave this job and find what you want to do? No is the answer again I get as nobody wants to end a consistent source of income. Well, my perception is if you don’t try something else then how will get to know what you want to do? You’ve been in this job since some time, and only by doing that you’ve understood that this is not your cup of tea, then why not try some other tea ?

I came back from the get-together and started wondering if it’s only those guys who feel that or is that it is a general perception. Well, it took me a month so realize that most of the people are not happy with their jobs, various reasons though. Whenever I met such people I always asked them, why don’t you quit your job and do what you like/love (those who had an answer to what they’d love to do) ? The common answers were , I don’t know whether I will succeed in that field, I will not get same money in the beginning since I don’t have an experience in that field, I have dependents so I cannot risk and as it is, it’s recession. After hearing the same old answers and giving them similar advice, I decided it’s no point giving gyaan to those people, probably 90% of them must have taken a deep breadth and forgotten what I said.

Then for a week I had been to delhi, and came across another group of friends. All of them engineers by qualification. I assumed they must also be under similar state of mind as all others. The answer to that is YES and NO. Why yes ? It’s for the simple reason that they did not love their jobs. No, because they didn’t say those regular answers, they said I need to give some time, experience a few things until I find what to do. Being engineers all had got nice cushy jobs, Siemens (electronics), Infosys (IT), Sidwal (mechanical) were the prominent companies they’d worked in and were not satisfied after a few months, and so they QUIT.

While one had interest in media, struggled for a few days and then joined a Print Media company, a second one was going to study a course in Economics (an engineer going for an Economics course, never heard) in the UK, a third one pursuing a course in Cinematography from Mumbai (never heard that either), a fourth guy started a designing firm, fifth starts a Branding firm, sixth goes for event management and a seventh gets a job where he has just got to do what he loves – CODE.

Seeing that group of friends I realized that it’s not that we cannot do or take that decision, it’s about Do you really believe in yourself ? One thing common in that group was that all believed in themselves and had a common thinking that “If I am good at something, then why won’t I succeed !”.”It may take some time to get to the right place but ultimately I will be at a position where I can say that this is what I want to do and won’t spend my entire life cribbing about it”. The case I have mentioned is not a Bollywood film story, it’s a real case. Well, I must say we all fear loss of a constant source of income but is it not the RISK worth taking ? What we want to do in our lives, can’t we give it a try even once? I guess it was their attitude towards life that made them take those decisions. It was not that all of them were very sure of what they are doing, but they were at least trying to find out and what’s best. Once you decide you really wanna find something, one day you will definitely succeed. Two of them have already started making good money and hope the rest will succeed too and more importantly they will be HAPPY.

What do you people feel ? I “may” be wrong as well, let me know what you think and would love to have some discussions regarding same.

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Event Management Workshop : 21-22 August ’09

Not long ago, June 13-14, we organized an Event Management Workshop which was a runaway success. Point to be noted here is that we count Success as a measure of the learnings taken by the participants. What we learnt, did we actually implement it anywhere ? Or was it like any other office or college training that eventually turns out to be a boring lecture. Well, not so in this case as our mentor Sidhanta was excellent in not only keeping the participants engrossed till the end of the workshop, he also succeeded in getting them along to actually do a live event. I won’t tell much about the previous workshop as you can read it here along with the pics here. Nor will I tell you about the event as the preparation is still underway and you will see what good the participants gained when they actually organize that event. But yes what we will tell you something which we could not tell you last time around.
There are two things which a lot of people asked prior to the previous workshop which we want to share. First is about our mentor Sidhanta. Well, to be very true I don’t want to speak much for the sole reason that whatever I speak, I will be understating his skills. Such is his stature. So what I decided instead was that why not share with you a few pics of his and very briefly tell about his work. After all

Actions Speaker Louder Than Words

So here is Mr. Sidhanta Patnaik from Wizcraft International :

Sidhanta at the IPL

• Successfully completed handling the Kings XI Punjab (Punjab IPL Team) in IPL Season 1, handled right from naming till the team played it’s last match of the IPL 1st edition ’08
• The Nike Indian Cricket Team New Jersey Launch – February ’09
• The Manchester United Jersey Launch in India (Delhi and Mumbai) August ’09
• Corporate Events for Companies like IBM Maruti Suzuki, Airtel etc.
• The Sunfeast Bangalore 10K RUN Nike Lounge
• and the list goes on ….

Sidhanta at the Nike Team India New Jersey launch (Background has ex-cricketers Robin Singh and L Sivaramakrishnan)

Phew! See I said na, if I write something about him, I would be understating. So get ready for the thrill as action begins on 21 August at the iReboot Complex.
The other thing I wanted to share with you guys was what all will we be able to learn. To put it in short : EVERYTHING
He will tell right from what the industry is like, how glamorous it is or is it really as it looks from the outside. The ups and downs, how to go about it, how to start, how to proceed, skills pre-needed and skills to be incorporated as you go along. He’ll discuss about the industry from the backstage, where does the event management industry stand now, what are the future prospects, recession and/or no recession, it’s effects. About the work Sidhanta would share each and every step involved in working out for an event, a step by step approach. The nature of the work, the effects and side effects, the industry infrastructure, the money involved, and I don’t know what because you must have understood, it’s Everything. Oh yes, he will even tell you about the leadership qualities you need to incorporate, and even marketing, advertising and promoting your events. Phew, so much in two days?? And guess what I still feel I am missing some of the things. Exhaustive but truly worth every bit of your money if you plan to attend. I guess enough knowledge about the workshop.

Sidhanta at IBM Corporate event giving away prizes

Though I guess enough gyan but still you are free to ask more, drop them into the comments section or mail@ireboot.in Or just pick up your cell and call @ 9886295353.
Oh by the way, you can participate in the iReboot Twitter Contest and win yourself a free entry to the workshop. Watch the next blog entry for details.

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Live your Dreams : Part 2

“My only Dream was to wear the India Cap“. Can you guess who said those words ?

12,773 Test Runs with a record 42  centuries, 16,884 ODI (One Day International) runs with a staggering 43 hundreds. Total amassed to 29457 international runs alongside 198 wickets and 231 catches. We are talking about the man with the most runs and the maximum tons in any form of international cricket. No prizes for guessing now that we are indeed talking about the most famous man in Indian Cricket or better said World Cricket, Sachin Tendulkar. The man who has made each and every Indian proud, irrespective whether he/she follows or not India’s most sacred game. A one man army for so many years, the only current generation cricketer who found a place in Sir Don Bradman’s (cricket’s greatest batsmen ever) Bradman’s Eleven.

Sachin Tendulkar

Street cricket is a game which any kid in India has invariably played. The first game we see on television is Cricket. We have cricket tournaments everywhere, right from our gully to our schools to colleges to offices. How do we get so many players for the game? Well that’s not the question is, the question is that if we have so many players then why don’t all of us make it to the Indian team or even for our state team for that matter ? Why do we face selection issues if even one or two of our players get injured ? On any match day we can find tips and suggestions by every other individual at our local pan shop. But if sent to play we can’t ! Why doesn’t everyone become a cricketer ? Our family doesn’t support us, we have financial problems, sports cannot earn us enough money (that can’t be said for cricket of course) and all sorts of lame excuses we can give. It’s only 1 in a 100 individuals that actually faces those issues. The rest : Don’t Dream, is the answer.

Sachin tendulkar

Sachin Tendulkar was given an option to choose between two schools, one with a good educational standard and other with a good sports background. At a tender age of 11 how many of us can make that decision ? Thankfully that’s the best decision he ever made, for himself and for all of India.

The current Indian Cricket Team sports many players (Dhoni, RPSingh, Pathan brothers) who are not are not either from Big cities or with great financial backgrounds, the only thing common between them is they Dreamt and they do what they love.

Without asking you to read more we’ll leave you with two statements said by arguably the greatest batsman of all time :

My only dream was to wear the Indian cap and the Indian colours. In that respect, my childhood dreams have come true.

and the better and more important one :

I still dream — without dreams, life is flat, you stagnate

In this hectic life we often forget or realize what our dreams are. Its better late than never ! Realize your DREAM.

Sources : Wikipedia, Cricinfo, Google.

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The Voice Industry is calling, where are YOU ?

We all listen to them, enjoy them, love them,  follow them and sometimes even go ga-ga over them., even though we might have never seen them! How many of us have done a Munnabhai and fallen for the voice of an RJ on our popular radio channels ? We love to hear those Harsha Bhogle’s,  John Dykes’ or the Shekhar Suman’s (Movers and Shakers).

From school to college to office, every time there’s a show on our campus we’ve dreamt of being right up there, hosting and managing the crowd, but however sometimes faltered or if been there, then always thought after the show, “We Could Have Done Better“.

Look how it feels to make an evening successful, make someone larger than life by just imparting your voice.

RJ Shabbeer from Bangalore introducing Steve Ballmer at Tech Ed India 2009!

YOU could be that voice!!

Well, the time has come to stop wondering how do all those people manage to do that. It’s the time to ReDiscover yourself, discover your voice and fill yourself with loads of self confidence as you nurture yourself to be a great entertainer. Right from “How’s and Why’s of the voice industry” to your “Voice Analysis” to “breathing techniques” to “getting into the depths” to “interpretation” to “phrasing words” to “presentation”to “handling the characters-animation movies-commercials-ads to selling yourself”, “making your promotions A/V’s Demo CD’s” and then finally “taking auditions” . And that’s not all, you can shoot as many questions as you want, the mentor will not let you go with any doubt.

And guess what, that’s not all there’s more in the Radio Jockey section plus the Emcee section.

Phew! You won’t get a better opportunity to learn so many things and that too at a single place. It’s really fun entertaining people. Jump in, discover yourself and who knows you might be the one next Shahrukh to hosting the Filmfare. Click here to be the one for whom people just die to listen.

iReboot presents a one of a kind workshop where you can learn how to use your voice in the booming voice industry.

So are you ready to be the voice on the next IVR you hear? the next radio jingle you hear? the next TV commentary you hear? Join the workshop by calling us on 9663857828 or send a mail to mail@ireboot.in

For more details on the workshop, log on to http://www.ireboot.in/voice/

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Live your dreams : Part 1

We at iReboot promote living your dreams and making your life large. From today onwards we start a series of articles which will highlight people who followed their heart/dream and made it big in their lives.

The first in the series is a person to whom every gen-y person is either already connected or wants to be connected be that knowingly or unknowingly.From music addiction in form of iPod or a laptop owner’s dream the sleek and stylish Macbooks. Yes I we are talking about none other than the man himself Steve Jobs, CEO Apple Inc.

Steve

Steve Jobs was born in Green Bay, Wisconsin to Joanne Simpson and an Egyptian Arab father. Paul and Clara Jobs of Mountain View, Santa Clara County, California then adopted him. He graduated from school and chose Reed College for higher studies. But just after six months he dropped out as we couldn’t understand “what value he was adding by studying those courses”. He dropped out but did not quit, instead stayed around for another 18 months. In those 18 months he attended classes of subjects of his choice. It was then that he studied calligraphy and learned about various fonts including the famous serif and sans-serif which we all use heavily today. He learned about various other things and as a matter of fact did not ever return to college to complete his graduation. Jobs had a deep-seated interest in technology so he took up a job at Atari Inc. which was a leading manufacturer of video games. He struck a friendship with fellow designer Steve Wozniak, better known as “The Other Steve” and attended meetings of the “Homebrew Computer Club” with him. Wozniak and Jobs developed a system with a toy whistle available in the Cap’n Crunch cereal box to make it possible to make free long distance telephone calls. They called off the amateur venture after someone told them of the possible legal consequences.

After saving up some money Steve Jobs took off for India in the search of enlightenment with his friend Dan Kottke. Once he returned he convinced Wozniak to quit his job at Hewlett Packard and join him in his venture that concerned personal computers. They even sold items like a scientific calculator to raise the seed capital. In 1976, Jobs, then 21, and Wozniak, 26, founded Apple Computer Co. in the Jobs family garage. The first personal computer was sold for $666.66. By 1980, Apple had already released three improved versions of the personal computer. It had a wildly successful IPO, which made both founders millionaires many times over. Steve Jobs had managed to rope in John Scully of Pepsi to head the marketing function in Apple.

Since then Apple Inc never looked back. Its worth Total assets $39.57 billion^[4] (FY 2008, 12.21% ROA) while Steve Jobs’s Net worth $3.4 billion (2009 Forbes).

In between all this he got fired from Apple, started a company NeXT, which, since Apple bought later, brought Steve back to Apple. He also established the world’s greatest animation studio Pixar in that period. Well if you are imagining how could he do all that then we must tell you it was possible because of just one reason, “He loved what he did?” or rather we should say “Did what he Loved”. It’s all up to us what we make of our lives. Not saying further we’ll leave you with a speech of his which he delivered at the Stanford Graduation Day some time back. Watch it to find out how you should be living your life.

Inputs  : Buzzle, Wikipedia.

I wanna live my DREAM, Get Me Started.

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